Internet Marketing Services includes the following:
Search Engine Optimization (SEO)
Search engine optimization is an art as well as a science. If your website attains a top positions on the Organic Search Results it is entirely the result of search engine optimization (SEO). For SEO process major search engines are Google, Yahoo, MSN etc. This is the shortest and the easiest way to search for the products and services on internet.
Search Engine Marketing (SEM)
Search Engine Marketing (SEM) is shaping the way we work, play, shop and market ourselves online. SEM is marketing of products and services on Google, Yahoo and MSN. Search Engine Marketing is the base for the success of any online venture.
There exist two parts of SEM:
- Pay Per Click
- Affiliate Marketing
Email Marketing
Email Marketing is one of the most effective ways to advertise on the Internet! It is becoming increasingly difficult to launch a successful email marketing campaign. Now days, there is lot of competition that may minimize your exposure. Email is so versatile and relatively simple to organize, as long as your data base is in good shape. A typical email campaign will deliver responses within 72 hours. This is the fastest media to generate new business avenues & push the sale.
Social Media Optimization (SMO)
SMO campaigns increases visitor traffic and brand awareness. This type of marketing is an interactive marketing which helps to find out the customer views about various products and services.
In simpler terms, Social Media Optimization is the next advanced level of Internet Marketing which if combined with traditional SEO will surely reap a great success in online business.
